Curriculum of Subjects
Communication is not an exact science. We can all get better at it!
Over the course of 20 years, I have built a solid foundation of journalistic knowhow that can help communications officers become even more effective at writing news stories, press releases, reports, portraits, columns and debate articles.
I offer my expertise on the following subjects:
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Sharing the good news
a. The good story - where to find it and how to tell it.
b. News values - five official and five unofficial -
Writing with clarity
a. The art of writing - 10 good practices.
b. The press release - 6 easy steps to writing a press release -
Interviewing with purpose
a. The right sources - 4 kinds not to mix
b. Interview technique - 10 keys to getting quality statements -
Composing the story
a. Storytelling and genres - 4 models and 2 genres with 4 subgenres
b. Editing and versionizing - 3 steps in editing and how to use different platforms -
Engaging in debate
a. Basic rhetoric and discussion genres - how to persuade and display wit
b. Framing the message - and the need to reframe it -
Getting on top of your work
a. A communications strategy
b. An effective work habit -
Understanding faith based organisations
a. The power of meaning
b. The source of faith
c. The structures of tradition
d. The advantages of religion in development work